Case Studies

Included in my copywriting experience, is writing case studies. When writing this form of content, I aim to educate the reader on a particular project or piece of work, run them through the process and entice them into considering a product or service.

2023-24

After the success of our first project with Weedon Direct, we were asked to continue with our SEO support. This involved maintaining SEO improvements and making necessary updates. In addition to this, we created and managed their Google Ads, using data-driven insights to increase conversions.

Digital Marketing for Weedon Direct

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This content is the property of Eon Visual Media. I do not claim any copyright or ownership over this content.

We worked with House of Light to manage their social media platforms to increase visibility and engagement. By segmenting their audience into three, we were able to ensure that all service users could find content related to their situations without triggering any sensitivities. We were successfully able to expand their reach, engage new audiences and stimulate word of mouth from existing service users.

Social Media Support for House of Light!

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This content is the property of Eon Visual Media. I do not claim any copyright or ownership over this content.

Eon Visual Media provides a wide range of services that require collaboration between different departments. To accurately portray this process, I learned to convert the complexity of each department’s work into informative, but comprehensible stages. It was important to explain what was done as well as the impact it had on the client. In this instance, the work completed for Weedon Direct contributed to their sales tripling!

Website & SEO Support for Weedon Direct

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This content is the property of Eon Visual Media. I do not claim any copyright or ownership over this content.

2021-23

I have written several case studies for Landlord Broadband, detailing an installation, the steps involved, and more about the services that the company provides. In this particular industry, there was a large volume of technological jargon that needed to be digestible for landlords without compromising the technical information. PDF copies were also created to be more visually dynamic and easy to share.