Ayeisha Thompson



Digital Marketing Executive

I'm an outgoing, fun-loving graduate that has found her passion in marketing. 

Feel free to have a look around and find out a bit more about what I can do.



View my CV

Work Experience


  • Digital Marketing Executive

    Jul 2023 - Present
    Responsible for social media, email marketing, paid ads and SEO for the company. Furthermore, I implement SEO, create, launch & monitor paid ads and manage social media channels for clients.

  • Marketing Lead

    Sep 2021 - Jul 2023
    Enabled me to explore new and exciting software and improved my video content creation skills.

  • Marketing Transformation Lead

    Jul 2021 - Sep 2021
    Was a transformative Summer internship that allowed me to put my newly aquired digital marketing skills to the test with several consultancy and developmental projects.

  • Marketing Assistant

    Feb 2021 - Jul 2021
    Allowed me to explore the world of marketing outside of the classroom for the very first time and gain an understanding of the expectations and responsibilities of marketing team members.

  • SEO Consultant

    Nov 2022 - Jan 2023
    I was able to implement my knowledge of SEO and improve the visibility and keyword rankings of this company's website.

  • Customer Advisor

    Jun 2022 - Present
    Cemented my ability to communicate clearly and effectively with team members and customers, as well as problem solve on the go.

  • Assistant

    Aug 2018 - Sep 2019
    Further improved my customer service skills, as well as building my organisation and communication skills with clientele.

  • Sales Assistant

    Nov 2017 - Jan 2018
    Helped to build my customer service skills and taught me how to work under pressure.

Clients


Hull KR
Central Pharma

Captivating Training Solutions

Appraiseye
Weedon Direct Logo
Welland Medical
House of Light
Weedon Group Logo

Volunteering


Course Representative


University of York - Oct 2020 - Nov 2020


I helped first year BSc Marketing students by acting as an intermediary between staff and students. Both positive and constructive feedback was communicated to the relevant parties. Subsequent changes to the module modules, and even the wider course, were implemented to improve the experience of those attending the Management School.

Second/Third Year Contact


University of York - Oct 2020 - Sep 2021


STYCs are volunteers who act as a point of contact for Freshers who are unsure of how to navigate university life and/or live independently. This was especially important during the pandemic when we had to answer a lot of queries about how online learning was going to work and how they could make new friends in such an uncertain time.

Software and Certifications


SemRush


Beginner
Expert
80%

Moz


Beginner
Expert
80%

WordPress


Beginner
Expert
100%

Google Analytics 4


Beginner
Expert
100%

Google Search Console


Beginner
Expert
100%

Google Ads


Beginner
Expert
50%

Hootsuite


Beginner
Expert
100%

Loomly


Beginner
Expert
100%

Asana


Beginner
Expert
100%

Trello


Beginner
Expert
100%

Yoast


Beginner
Expert
80%

Mailchimp


Beginner
Expert
90%

Canva


Beginner
Expert
100%

Illustrator


Beginner
Expert
60%

Salesforce


Beginner
Expert
40%

Sales Navigator


Beginner
Expert
80%



The Fundamentals of Digital Marketing


Completed: Apr 2020

Yoast SEO for Beginners


Completed: Jul 2021

Google Analytics for Beginners


Completed: Jul 2021



LinkedIn Marketing Solutions Fundamentals


Completed: Jul 2021


GA4 for SEO - How data helps businesses grow


Completed: Jun 2023

Search Engine Optimisation (SEO)


Completed: Jul 2023



Google Ads - Measurement


Completed: Aug 2023


Google Ads - Search


Completed: Feb 2024


Google Ads - Creative


Completed: Feb 2024

Endorsements


Andrew Simpson


CEO - Landlord Broadband


"Ayeisha is now an experienced member of the team and has developed a whole range of marketing skills whilst helping the company develop its marketing systems. Ayeisha, is hard-working, organised, fun and passionate. She is particularly good at challenging our direction of travel from a theoretical and practical perspective to the point where I now value Ayeisha’s input when making marketing investment decisions. In my view, Ayeisha has the potential to be very successful and I believe that she is capable of competing for the top graduate marketing positions."

Dr Simon Kelly


Personal Supervisor - University of York


"Ayeisha has an amazing ability to combine her University studies with a responsible marketing job and still take an active part in University societies. The results speak for themselves. The commendable quality is the ability to manage potentially conflicting demands so maturely."

Skills


  • A positive, professional attitude
  • Confident written and verbal communication skills
  • Leadership and teamwork skills/experience
  • A confident, outgoing personality
  • A problem solving and solution finding focus
  • A friendly and kind vibe
  • The ability to quickly and successfully build rapport with others
  • A quick learner

Education and Grades



University

  • Year 1

  • Year 2

  • Year 3


College

  • Extended Project Qualification

  • Law

  • History

  • English Literature


High School

  • English Language

  • English Literature

  • Maths

  • History

Education and Grades



University

  • Year 1

  • Year 2

  • Year 3


College

  • Extended Project Qualification

  • Law

  • History

  • English Literature


High School

  • English Language

  • English Literature

  • Maths

  • History